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Q4 launch plan — final review

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Priya Mehta<priya@kovra.io>

to me, Daniel Kim

Oct 14, 2026 · 09:51

Hi Maya,

I've attached the final deck for Thursday's Q4 launch review. The big changes since last week:

  • Launch date moves to Nov 3, so the holiday campaign lines up with the new Austin warehouse.
  • Budget is now $84,000, split 60/40 between paid social and creator partnerships.
  • Returning customers get an early-access landing page with a lime “members first” banner.

Could you add your comments by Wednesday evening? Happy to walk through it on a quick call before then.

Thanks, Priya

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